I now know the importance of including quotations and photos in a press release, in order to allow media outlets to gather information about my events quickly and effectively. I also know how to use google search tools to glean information on similar events in my area and to gain resources for my own events.
Read MoreThis PR Campaign was for the 27th Annual United States of Asian America Festival (USAAF), a two-month showcase from April 25 to June 23 in San Francisco. The PR strategy focused on local San Francisco/Bay Area press, AAPI/Filipinx media outlets, and arts & culture event features. The campaign goal was to drive ticket sales and highlight the rich cultural contributions and diversity of San Francisco’s Pacific Islander and Asian American communities.
Read MoreWe always tell our clients the PR work we do is like “planting seeds of opportunity,” sometimes they sprout quickly, and others take more time to nurture and develop. Public relations can be compared to growing a garden in that both require careful planning, cultivation, and attention to detail in order to be successful.
Read MoreUsing the right tools in your business is essential for business growth, while at the same time, it’s giving yourself a raise in the process! The more organized and efficient you are in running your business, the more time you can focus on what you’re good at while living a balanced work/life flow!
Read MorePublicists serve as the bridge between an organization or person, and the media. Publicists develop relationships with journalists, editors, producers, and influencers; and create strategies that generate buzz around your event or brand. There is always an opportunity to improve the public perception of your organization, and that’s where publicists come into the picture.
Read MoreDo you want to amplify your business or brand to new and bigger audiences? So do we! But, before we get ahead of ourselves, let’s consider when the right time to hire a public relations agency is.
Read MoreIf you’re wondering what Public Relations agencies do or how PR can be helpful to you, you’ve come to the right place!
Read More
